Press release Autumn 2018

For press inquiries, please contact Annemarie Franck at

FRANCK & FISCHER’s new collection is a universe of cute animals and simple colours inspired by the Nordic nature and lifestyle. The colors are taken from the changing seasons: grey-white winter, light green spring, yellow for summer and sun and brown with a hint of pale pink for autumn. The solid-colored and simple design is the overall expression in the new collection.

The organic cotton-plush animals from the forest make their entry into the collection of cute animals. So, welcome the new Harald squirrel, Carla rabbit and Mikkel fox all ready for a big hug from their very best small friends. You also find the lovely animals in new pull toys, activity toys and on posters.

The classic BabySpyder activity gym in FSC certified wood comes in a new light grey version, and the well-known backpacks designed as fox and tiger also comes in new colors like green, yellow, brown and pink.

All FRANCK & FISCHER designs are made to make kids happy! The organic and safe toys will be long lasting friends for the little ones, and hopefully also for their parents.

Wishing you a great and playful 2018 together with Harald, Carla, Mikkel and all their friends!